Brooks Brothers Changes Shirt Fit Names from Words That Mean Something to Words That Don’t Mean Anything
I must’ve missed this when it happened a couple of months ago, but Brooks Brothers has changed what it calls its different shirt cuts, from descriptive (if unreliable) words that are, you know, defined in a dictionary to names that vaguely connote Italy, royalty, and the movie Splash . These are shirts, not fancy-ass cookies. Call me a cranky Ivy Style commenter, but I find this really annoying.
-Pete
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